/ Big Street Bikers
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Big Street Bikers came to Lovely looking for a visual direction that could support their goal of getting Kiwis to switch from cars to electric bikes. They wanted a lifestyle brand with energy, not a traditional bike brand. We settled on a bold 100% CMYK colour palette and came up with a fresh look which helped them create a biker gang unlike any New Zealand has seen before.![](https://freight.cargo.site/t/original/i/bba13f5e385adebed4c51f32c1c36a914b2869fd501fdf24e467b2722d85bbac/BSB-Logo.gif)
![](https://freight.cargo.site/t/original/i/26c091989bf0d4c459cce8c704b07d99707586c15f431554f98de33e2c9b95c4/BSB-Biz-Cards.jpg)
![](https://freight.cargo.site/t/original/i/262d746b5ad9521ff81839ea1cda140ef84d3402defb002dd26df9427e31b808/BSB-Postcards-1.jpg)
![](https://freight.cargo.site/t/original/i/afa3e8f6d830a0459de5aa3296ea3c203a409caa3cef11427476d64dea07bfc0/BSB-Postcards-2.jpg)
![](https://freight.cargo.site/t/original/i/0b7b35a33eb395b8485f72943903b19811cac875bb1aeaa46918ddba8449bd69/BSB-Booklet.jpg)
![](https://freight.cargo.site/t/original/i/b8e92d88ec4a32532eb5e17a199bcad8e50035b81e19f5702b8c2b94986ead42/BSB-Poster-1.jpg)
![](https://freight.cargo.site/t/original/i/8956052e5e96bc017eb9068ffc0592e7002a64928daba14d76b855fb6eda6685/BSB-Poster-2.jpg)
![](https://freight.cargo.site/t/original/i/a653ac0654131e74760988706d963b19cb91cabf40e1fd14aaa319681f2801c0/BSB-Website.jpg)
![](https://freight.cargo.site/t/original/i/f3d602ce3d672e7bf2dc39abee0e3513a32d58c4fdf9e596ed0019cfef1f24cf/BSB-Merch.jpg)
> Logo Design / Business Cards / Postcards / Booklet / Posters / Website & Merchandise Concepts